5 Ways To Increase Traffic To Your Blog

Back in 1999 after Google introduced the Blogger platform which allowed anyone to literally create a blog in less than 5 minutes, the old saying “Build It and They Will Come” from the movie Field of Dreams used to be true.

Fast-forward to the present day where there are millions of websites competing for visitors, that’s no longer the case.

At this point in the game, you have to step your game up and do things different.

Website traffic is the lifeblood of your online business.

No traffic equals no email list, no sales, and no interaction with your target audience.

Think of a website that gets no visitors as an isolated island or city in which no one even knows exist.

It doesn’t matter how stellar your content and offers are if you get little to no site visitors.

However, you can get more people interested in visiting your blog by following these five tips…

1)) Provide Great Content

By “great” content, I mean you should blog about topics that your audience wants to know about.

You never want to try and force-feed your audience content they have no interest in.

So, why fight an uphill battle?

Instead, you want to get them on a slippery slope.

To find out what they want, just follow these steps:

Step 1: Find out what types of information products they’re already buying – then write blog posts on those same topics.

Step 2: Use a keyword tool to find out what topics people in your niche are looking for.

Step 3: Drop by busy niche online forums, social media groups, and other blogs to see which topics are generating the most views and discussions.

Step 4: Survey your readers to find out what they want.

2)) Update Frequently

Sometimes people start a blog, post a flurry of articles and then abandon the blog for months at a time.

If you allow dated posts, then your visitors aren’t likely to come back again if they notice that you don’t update regularly.

What you need to do is commit to posting to your blog at least once a week.

If you don’t want to be chained to your blog like this, then create the content ahead of time and automatically “drip” it to your readers.

Or, hire a ghostwriter to both create the content and post it.

The point is, you need to post often to keep your blog from looking like a deserted island.

3)) Create Regular Features

Here’s a great way to turn a one-time visitor into a repeat visitor. Specifically, by creating “regular features” and multi-part blog posts that your visitors can look forward to.

Example: Maybe you create a seven-part article about how to make money with pay per click marketing. And maybe you space it out so that you’re posting one or two articles per week. You can bet that your readers will return at least once a week just to finish reading the series.

Another way to get more visitors is by creating a regular feature, such as a “tip of the week” feature or even a “questions from our readers” feature.

4)) Write About Hot Topics

One way to get a surge of traffic and increase in your blog is by writing about hot or even controversial topics.

You can include relevant keywords and “ping” the blog directories to make sure that those who are searching for the hot topic see your post.

Another way to leverage a hot topic is by joining in on the blogosphere conversation. Simply find a popular blog discussing a hot topic, and use a trackback to add your response.

5)) Get Someone Influential To Endorse Your Blog

Finally, you can get others to visit your blog by first getting someone influential in your niche to endorse you (and your blog).

You can do this indirectly, such as by offering to be a guest author on the other person’s blog.

Or you can ask your joint venture partners to directly endorse you on their blogs and in their newsletters (and you’ll return the favor).

It’s free advertising. But it’s also extremely powerful, because you’re using social proof to increase your readership.

This tactic is based upon the Law of Reciprocity and is extremely effective in naturally getting others to return the favor.

Conclusion

You just discovered five proven ways to get others to visit your blog – and to visit it again!

Remember, your blog is a deserted island if no one knows about it or choose not to revisit because the content doesn’t interest them.

The key is to write about hot topics that are relevant to your target audience.

Avoid posting irrelevant content that you want to force upon your site visitors, because chances are they won’t stick around for long.

Blog traffic allows you to build your email list so that you can begin building strong relationships with your subscribers, which will ultimately result in a win-win situation.

They get solutions to their problems and you get the satisfaction of helping them.

Not to mention, a drastic boost in your sales.

Your next step is to take action.

Starting today, apply these tips… and then keep an eye on your traffic logs!